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Remember, the following capabilities are part of our Augmented Marketer release:
- Historical Enrichment - Audience analysis and enrichment capabilities allowing for deeper exploration of past customer behavior and quicker time-to-value when creating audiences from this data.
- Data Insights - Reporting and dashboarding capabilities via templated and customizable analytics providing embedded insights on data operations, program performance, and ROI.
- Integrated Audiences - An integrated audience building experience allowing for exploration of data and the creation of new audiences all in the same place.
- Journey Insights and Customer Journey Orchestration - Customer journey analysis and orchestration capabilities enabling brands to investigate critical moments along the customer journey and take action to optimize results.
- Enhanced Predict ML - An enhanced workflow to produce and use machine learning predictive insights.
- New Connectors and APIs - The latest integrations for innovative tools like journey orchestration tools, identity vendors, and new APIs for privacy and personalization.